Reduce Workload, Increase Capabilities

REDUCE YOUR
DATA WORKLOAD,

INCREASE YOUR

CAPABILITIES

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Revenue Management solutions for consumer goods leaders.

From data integration to modelling, from monthly performance tracking to benchmarking and workshops: with Accuris you reduce the time your team spends on data and reporting so they can focus on planning, optimisation and revenue growth.

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Data integration

Monthly tracking of promo and price impact

Benchmarking and consulting

Data integration

1/5

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As seen at:

00:47

The Coca-Cola Company testimonial

00:34

Mars testimonial

20+ countries

150+ categories

Used by two thirds of the top 20 FMCG suppliers and many national champions

Since 1998

From London, with Love.

Deep insights

The industry's most powerful analytics

True Optimisation

Machine learning to increase sales and avoid costly side-effects

Delivered, fast

Free yourself from time consuming, non-core tasks

DATA INTEGRATION

All your marketing, sales and financial data, easy accessible in one place.

• Save time making datasets compatible
• Avoid inefficiency of working with data sources that do not match
• Focus on interpretation, not integration of your data
• Nielsen, IRI, Kantar, BrandView, DunnHumby, SAP ERP and many other sources

MODELLING

Evaluate the effectiveness of your strategy: pricing, promotions, assortment

• Price and promo elasticity

• Source of Business® for all your campaigns: where do you get your revenue from? Cannibalisation, competitive switching, retail switching, stock piling, category expansion

• Impact on category, customer, brand and product

REPORTING

Easy to use, yet powerful data visualisation

• Fast access to all your marketing, sales and financial data

• Flexible dashboards and reports

• Easy as Excel

• Built in Microsoft Power Bi

CONSULTING

Learn from benchmarking and industry best practices

• Definition of Must Win Battle, Big Bet and Turf Defending strategies

• Workshops with customer and category teams

• Benchmarking database with in-depth results of over 40 categories

MONTHLY PERFORMANCE TRACKING

Monthly performance tracking and continuous improvement

• Monthly effectiveness report on all your campaigns
• Retail customer performance tracking
• Monitor competition and learn from what works for them
• Recurring evaluation and optimisation
• What-if scenario building and results tracking

REVENUE SOURCES

Unlike any other solution, Accuris gives you highly granular, product/week/store results, dissecting each promotion, each price or assortment change, and each sale into its specific revenue sources: cannibalisation, competitive steal, retail switching, category expansion etc. This is the deep understanding you need to know what works and what does not. No generalisations, but real, actual results.

OPTIMISATION

Which commercial tactics generate more positive than negative revenue streams and upgrade shopper spend? Machine learning picks up the latest trends and helps you plan more events that are truly beneficial for your brand and portfolio and less events with negative side-effects.

FULL SERVICE

You enjoy the speed and convenience of outsourced data integration and modelling and benefit from simulation and reporting tools that simply give you deeper optimisation and make you become the envy of the competition.

EXPLAINED

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