Recent research shows that UK grocers are running substantially less multibuy promotions than they used to do a year ago. Three of the top four retailers, Sainsbury, Tesco, Morrisons have cut multibuy promotions, with Sainsbury having pledged to phase out the mechanic entirely. Food inflation and Brexit Brexit and the decline of the pound have led to increased costs of imports affecting many categories. The Grocer is citing figures indicating that multibuys used to have a sha