Webinar, 21 februari:
Advanced Price and Promotion Analytics 
Bouw een concurrentieel voordeel in het supermarktkanaal in Nederland

Registreer nu voor dit niet-te-missen webinar voor de Nederlandse markt, gericht op: ​


  • Revenue Growth Managers

  • Customer Marketing Managers

  • Promotions Managers

  • Pricing Specialists

  • Trade Marketing

  • Category Management

Please note the webinar will be in English, with case material from the Netherlands and from other Western European markets. Scroll down for the agenda. 

Deze bedrijven hebben al een plaats gereserveerd:

Grolsch, Heineken, PepsiCo, Unilever and many more

Registered for previous editions:

Coca-Cola, Danone, Diageo, H.J. Heinz, Henkel, Kimberly-Clark, Mars Nederland B.V., Mondelez International, Nestle, Reckitt Benckiser and many others


  1. Finding net revenue growth: using Accuris Source of Business® and to upgrade shopper demand and avoid cannibalisation  

  2. Measuring retail switching amongst the Dutch retailers and identifying promotions that grow value for your retailer customers

  3. Identifying the best promotion mix; from assortment and mechanics to store preferences and depth of discount

  4. Leveraging price elasticity: what are optimal price points to boost standard and promotional volume and value

  5. Balancing promotion and price: using net incremental volume and net revenue for sales and profit maximisation

Don’t let the environment shape your offering, lead the market to growing revenues.

Click here to reserve your free Webinar seat

Title:    Advanced promotion and pricing analytics for the Dutch FMCG sector
Date:   Wednesday 21st February
Time:   16:00 (4pm Amsterdam time zone) 

About Accuris

Serving three quarters of the Top 20 consumer goods suppliers, Accuris is an industry leading consultancy specialised in analytics for Revenue Growth management.   Clients benefit from its extensive expertise in promotions, pricing and revenue optimisation for the FMCG sector, and love its full service hands-on approach to data, analysis and providing transformational insights, to lead them to best in class strategies.