What-if Promotion Planning for 2021.
Planning in times of uncertainty for FMCG businesses.
Friday June 5th 2020 at 10AM London / 11AM Brussels
Log-in information will be emailed.
Testing what-if scenarios is a crucial capability in this uncertain environment. With the crisis likely to continue for some time, you need to be prepared to react to changing consumer behaviour, competitors modifying their promotional tactics and retailers offering new pricing and promotional possibilities.
Attend this 30min webinar to learn how to:
- build what-if promotional scenarios
- simulate what happens if you de-escalate promotions
- evaluate how to respond to competitors increasing or decreasing promotional spend
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"What-if Promotion Planning"
Friday 5th of June 2020
10am London / 11am Brussels
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Having served over three quarters of the top 50 consumer goods manufacturers, Accuris are the industry leading consultancy for revenue management analytics. Our clients benefit from our extensive expertise in achieving an increased return on investment in promotions, pricing and assortment optimisation. We exclusively serve the FMCG sector, and are not only known for our full service, hands-on approach to data management, modelling, monthly tracking and analysis, but also for providing transformational recommendations with substantial, demonstrable bottom line improvement.