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Generate Growth

through balanced promotions, pricing and assortment

Contact Us








Assortment & Availability

Pricing Optimisation

Promotion Evaluation

Above the Line Effectiveness

Online & Multi-Channel


Our services and products

“No solution on the market provides us with this level of insights and capabilities”

  • Growth management strategies and programmes
    Consumer goods businesses are often confronted with slow growth. Accuris provides an integrated, active approach to growth management. We help retailers and suppliers to optimise their promotions, pricing, assortment and NPD with closed-loop monthly or quarterly progress tracking.
  • Analytical and strategy consulting
    Accuris provides data driven analysis and consulting powered by the consumer industry’s most advanced mathematical modelling. Discover the Source of Business® model, pioneered by Accuris, the industry standard for evaluating category value impact of promotions, pricing and assortment.
  • Marketing mix modelling
    Promotion mix and marketing mix modelling from the consumer goods industry’s leading specialist. Unlock the power of Bayesian modelling tailored to consumer goods businesses, as used by half of the top 10 industry leaders.
  • Data integration services
    Enjoy a fully serviced solution, including ad hoc or recurring data integration services. Work with Accuris consultants and our industry-leading analytical models using your scanning, shipment, financial and marketing data integrated in one database.
Online and mobile-friendly products
  • Post evaluation reporting
  • Service portal
  • Trade Promotion Manager
  • Simulator
  • Pre-evaluation

Find out more about our services and products

What we bring to the table

Industry expertise

By working with us you will gain access to our deep industry expertise. Our consultants have worked with the majority of the major FMCG manufacturers and retailers across Europe and have many years of experience in the analytics, growth management and consumer goods industry.

Dedicated teams

Each project team is comprised of at least one analyst, a consultant and a senior consultant who are fully available through to the delivery. We also schedule regular sessions to ensure you are making an impact.

World class analytics

Our modelling techniques allow you to fully understand price variations and the impact of promotions within the category. Using machine learning and predictive analytics you can forecast and simulate changes in your promotional plan instantly.

Mobile reporting

Wherever you are, access your results, reports and our forecasting tools at any time of day - all our cloud-based tools are tablet-friendly and integrate mobile functionality. Simulate trade promotions and see the immediate results.

Find out more about our expertise

See a visible impact within months of using Accuris



Optimise category value

Develop strategies to encourage shoppers to trade up – not buy on price. Use Accuris’ switching analysis to understand how to optimise total category impact.

Spend less on marketing and promotions

Generate reports showing which promotions, products and price points deliver the biggest impact for your budget

Save time on handling data

Enjoy a fully serviced solution from Accuris, where we take care of integrating and cleaning your data, as well as modelling, and analysing it.



Find out more about the results you can achieve

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