More Halloween Horror!
This roll back promotion is certain to please nobody, except a handful of shoppers who were planning to buy the product anyway....
Even More Halloween Horror!
-40% across all PepsiCo's 1,5L PET soft drinks brands This promotion for sure will sell “like hell”. Still, we believe it’s a true...
UK Food inflation leads to less (multibuy) promotions
Recent research shows that UK grocers are running substantially less multibuy promotions than they used to do a year ago. Three of the...
December basket value generates 5% less revenue than a year ago
Fierce competition between multiple grocery retailers and discounters drives down pound value for the same basic 35-product basket vs....
Shopping basket £5 cheaper than a year ago
Recent figures released for the UK grocery market show that the value of the average basket is £5 lower than it was a year ago. Clearly,...